Norrland
A responsive tourism web experience for the northern part of Sweden, commonly referred to as Norrland.
Service
UI Design
Client
Contract
Client
2018

Come away and discover an enchanting web experience about an enchantingly simple part of the world. The place where minimalism was born, folklore runs wild, and beauty is hiding. To create a tourism campaign and responsive website for Northern Sweden, commonly known as Norrland, was a joy to delve into. It is where my grandmother and mother were born and it was a special creative journey for me.
I was able to experiment with a creative on-boarding system and a navigation that toggles between two sister-sites. And developing a campaign for my target user demographic (pre-retirement couples) was especially fascinating. Read the full case study to discover more of the hidden beauty.










